I'm Michael Thomas, a Digital Media Professional
With over 15 years of experience in digital media, marketing and advertising, I’ve refined my skills across diverse roles and organizations. Explore my journey to discover what sets me apart in the industry.
Previous Expeirence
About Me
I'm Michael, a digital media executive with 15+ years of experience. I specialize in guiding brands through every stage, from strategy to execution, ensuring they succeed in the fast-evolving digital space.
My approach balances big-picture strategy with a focus on the finer details, delivering impactful and measurable results for your brand or product.
My journey in digital media has allowed me to work across various roles and companies, giving me a unique perspective and a well-rounded skill set. I believe in the power of storytelling and data-driven strategies to create engaging and successful digital campaigns.
Marketing & Advertising
Creating and executing data-driven marketing campaigns across various mediums to engage audiences
Website & Product Management
Guiding strategies to build, launch and refine websites/products, delivering new properties with precision and impactful UX
Sales, Account & Vendor Management
Leading client and vendor relationships, driving growth, and executing sales strategies
Platform Integrations
Overseeing seamless integration of digital products, platforms and operation systems, optimizing performance, costs and resources
Leadership
Inspiring teams, fostering growth, and driving strategic initiatives in digital media and business development
Ad-Ops Management
Streamlining ad operations, optimizing campaign performance, and ensuring seamless delivery for clients
Featured Work
Highlights
Here are some of the projects I’ve crafted and contributed to, demonstrating my skills and creative approach in digital media over the years.
Website & Product Management
Specializing in redesigning, managing, and launching websites, I bring a blend of technical expertise and creative vision to each project. From concept to launch, I ensure seamless functionality, engaging design, and a user-friendly experience that elevates brands and drives results.
01
Campaign Creation & Management
I specialize in creating and managing high-impact campaigns for specialized industries across all digital formats. From strategy development to execution, I craft targeted campaigns that drive engagement, enhance brand visibility, and deliver measurable success across every platform.
RBC | Mackenzie Investments | Desjardins | Fidelity | CIBC
02
Discovery, Strategy & Execution
Comprehensive platform migration experience, guiding businesses through every phase—discovery, strategy, and execution. From assessing needs to developing a tailored migration plan and ensuring a smooth transition, I ensure your platform upgrade enhances performance and scalability without disrupting operations.
Customer Database Platforms | Ad Platforms | Websites | Payment Portals | Infrastructure | CMS | Video | CRM
03
Digital Ad-Ops & Management
As a specialist in digital operations management, I streamline processes across digital platforms to enhance efficiency and performance. From overseeing project workflows to optimizing resources and technology, I ensure smooth operations that drive growth and deliver results in an ever-evolving digital landscape.
04
